Archive | January 2012

Public Service and Saving Lives

On Wednesday, the idea of delivering public service from St. Louis Public Radio took a different twist with our semi-annual Blood Drive sponsored by the station with the American Red Cross.

For the thirteenth-consecutive year St. Louis Public Radio is stepping in to help save lives at a time when blood donations are typically very slow and the need is great.  At ourJanuary 2012 blood drive, which took place Wednesday afternoon at The Heights in Richmond Heights, more than 90 listeners and friends of St. Louis Public Radio donated 82 units of blood to support the Red Cross.

We normally measure the public service we deliver by evaluating the impact we have in the community through audience estimates or visits to our web site.  However, by using the power we have with the megaphone of a broadcast signal and reach of a web site we are able to leverage the interest of our listeners to give back to the community to encourage them to give blood to support those in need.

We take seriously our role in the community to inform, educate and entertain our listeners.  Our public service mission also means that we are there for you with calm and reasoned information when it comes to weather emergencies such as tornado warnings and other  information that may help save lives in the region.

We also take seriously the importance of being an institution that can make our region stronger.  Our involvement with the Red Cross to help save lives aligns with our mission perfectly and we are proud to join with them in this important endeavor.

Special thanks to all of the folks at the Red Cross and the 92 listeners for making this Blood Drive a great success.  We’ll be back at it in July to ask our listeners to save more lives by giving blood at our next drive–July 26th.

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A New Way is Coming to Experience Those Driveway Moments

Twenty years ago in your car you had a radio and probably either a cassette or CD player.

Fast forward to 2012 and say hello to the connected car.  And there’s a very good chance that your next new car will probably include some or all of features that are being discussed this week at the annual Consumer Electronics Show in Las Vegas.

What is a connected car?

A Ford dashboard as it would look when connected to the NPR News app.

A connected car can provide emergency services, security features, traffic and weather, navigation, information, Google and Bing search results, Internet radio and much more through mobile devices, embedded telematics and broadcast services.

The best news for public radio listeners is that the Public Radio industry is among the leaders in bringing this technology to consumers.

On Monday, NPR announced an exciting collaboration with Ford Motor Company that will give public radio a prominent place in the next generation of Ford’s Internet-connected cars.  A new version of the NPR News app will enable drivers of cars equipped with Ford SYNC to listen to their favorite public radio programs and stations on their own schedule – just as they do on their mobile devices now.

The video below offers a sampling of how the app will work.

NPR is the first major news organization to integrate its content into an emerging fleet of Internet-connected cars.

This is the first step that will lead to making it significantly easier for listeners to tune into all of the great St. Louis Public Radio programs on-demand but also to listen to all three of our services (our news service, The Gateway, and Classical | 90.7 KWMU) without the need of a HD Radio.

Lupe gives a shout out to Public Radio

This will probably be the only time that Lupe Fiasco is mentioned in this blog, but we can’t ignore the great shout out (about :45 into the video) for NPR, Diane Rehm, and Kai Ryssdal in the tune SNDCLSH in Vegas.

Check out the video below:

Okay, now we’ll return to more pressing issues like the election, the budget, etc.